[CASL-L] July/August Library Webinars

[Abery, Kris]

The following webinars have been scheduled in July and August 2013.  Descriptions and registration information are listed below


OCLC: Library Social Media Use - July 17th (Online)
Over half of the world's 2 billion internet users interact with social media tools to create, share, and exchange information and ideas while online. Libraries are using these tools to market programs and services, and to connect and engage with their communities beyond the library walls. Join us as we explore Facebook, Twitter, and Pinterest as examples of tools that are being used successful by libraries. The webinar will cover how to create, administer, moderate, and leverage your library's online presence.
Some basic security settings for each social media tool will be discussed as well.

Register @ http://www.webjunction.org/events/webjunction/Library_Social_Media_Use.html

Localize, Mobilize, and Spotlight Your Library Services and Outreach - July 23rd (Online)
Libraries play a critical role in their communities that goes beyond their collections, focusing on events, outreach and library as place. In an increasingly digital and mobile world, libraries need new ways to reach out and engage. Now with the new OCLC Library Spotlight program (www.worldcat.org/spotlight), you can set up a dynamic mobile view of your library and dramatically extend its visibility into many popular web services-in just 10 minutes. Learn about this free service, available to all, that will make it easier for your library to be found on the web and through highly trafficked services like Yelp. Hear how one library focused its messaging and engagement through coordinated efforts at a local level to maximize their web presence and reach.

Register @ http://www.webjunction.org/events/webjunction/Localize_Mobilize_Spotlight_Library.html

InfoPeople:Early Literacy Programming in the Digital Age - July 24th (Online)
 *Are you concerned about how new screen technologies are impacting young children?
*Are you working to help children in your community develop their early literacy skills and school readiness?
*Does the idea of adding one more service or technology to your existing offerings fill you with dread?

Library staff has a crucial skill-set for evaluating content and collections and for supporting developing literacy skills. With the explosion of touch-screen technology and the resulting app and e-book market, there's a real need for applying these skills to help families navigate the changing media landscape.

In this webinar you will learn about the latest research into children, early literacy, and screen technology; best practices for using media in early literacy programming; get tips for selecting quality resources; and learn about the qualities of successful digital literacy programs and how to incorporate them in your library.

At the end of this webinar, participants will:
*Have access to quality research supporting the inclusion of digital services for children in early literacy programming
*Know how to evaluate apps and eBooks for inclusion in a library's circulating or storytelling collection
*Have steps for planning an Early Literacy Program that incorporates digital media with traditional storytelling techniques

Register @ http://infopeople.org/training/early-literacy-programming

InfoPeople: Civic Engagement in Your Library Community - Aug. 6th (Online)
*Do you want to try something new in library programming?
*Feel like your library could play a more active role in your community?
*Are you looking for ways to build partnerships with community organizations?
*Interested in building programs that promote intergenerational relationships?
*Want to promote volunteer activities that simultaneously engage community members more fully in the library and in support of community-based projects and organizations?

Book-to-Action is an innovative library program being implemented in libraries throughout California. Funded by IMLS/LSTA, Book-to-Action programs have offered California residents both the opportunity to collectively read and discuss a book and to put their newfound knowledge and perspective into action by engaging in a community service project related to the book's topic. The activities and guidelines presented in the Tool-Kit are now available and will be of great value to libraries everywhere. Book-to-Action offers libraries a new way to collaborate with and support organizations doing vital work in local communities, and to expand the role of the public library by mobilizing volunteers in work that enhances civic engagement.

At the end of the webinar, participants will:
*Know how to use the Book-to-Action Toolkit to:
select an engaging book,
collaborate with community partners,
choose a service project,
engage volunteers, and
organize a successful program.

*Know about five projects implemented in California, to help direct your planning of a Book-to-Action program in your community.
Know common challenges and how to overcome them.
Have an overview of 15 tips for a successful event.

This webinar will be of interest to public library staff responsible for planning programs serving adults, teens, and children. Webinar participants are encouraged to view the 4-minute video "From Book-to-Action: One Library's Story" prior to joining the webinar and to download the Tool-Kit, available at:http://booktoaction.library.ca.gov

Register @  http://infopeople.org/training/book-to-action-program-and-toolkit

Where Teens and Technology Meet:  Engaging teens With Digital Media - Aug. 8th (Online)
At Howard County Library System's HiTech Digital Media Lab, teens are developing critical 21st century skills and being guided toward careers in science, technology, engineering and math (STEM). Founded on innovative teaching methods which demonstrate that teens learn most effectively through hands-on projects and peer-to-peer communications, HiTech provides curriculum that is both self-paced and structured, offering an array of classes and projects for youth to select. The community response has been remarkable. Youth are on waiting lists to register for opportunities to explore and learn about STEM principles while having fun in the process.

HiTech is funded in part through a federal grant from the John D. and Catherine T. MacArthur Foundation and IMLS. Sponsors include Friends of Howard County Library, and Frank and Yolanda Bruno.

Presented by Angela Brade, Chief Operating Officer, Support Services, Howard County Library System

Register @ http://www.webjunction.org/events/webjunction/Where_Teens_and_Technology_Meet.html

InfoPeople: Navigating the Latest Release of American FactFinder Pt.2 - Aug. 14th (Online)
Do you need to know:
*All the counties in California with a Filipino population of 10,000 or more?
*How the home values in Santa Rosa changed between 2007 and 2011?
*How to create tables and maps for your "service area," a geography you customize for a grant application?

Linda Clark, data dissemination specialist for the U. S. Census Bureau, will guide you through the latest version of the American FactFinder database.

At the end of this webinar, participants will be able to:
*Use a residential address to find demographic data for a neighborhood
*Customize a map to display and compare census tracts within a city on a particular topic, such as poverty
*Modify the look of a data table by transposing rows and columns and applying customized filters to refine results
*Download tables and maps into a variety of formats for presentation or for further manipulation
*Preserve search parameters permanently for future use

This webinar will be of interest to public libraries, medical libraries, law libraries, school and university libraries, reference desk staff, and all others engaged in providing customer service to people needing Census data.

Register @ http://www.infopeople.org/training/Advanced-Search-for-Beginners-FactFinder-Part-2

Marketing Libraries: What the not-for-profits can learn from the lots-of-profits - Aug. 29th (Online)
You built it and promoted it, but they didn't come? Libraries can learn from marketing strategies that for-profit organizations use. Get beyond the one-off approach to promotion. Explore how to build "ambient awareness," establishing your library as an authoritative source and a definitive provider of services for the community. Learn how to use social media not only for communication, but as a tool to monitor and document the impact of the library. Get your whole team onboard to tell the library's convincing story of its impact on your community.

Presented by: Ned Potter, author of the Library Marketing Toolkit, speaker, and academic librarian at the University of York, UK

Register @ http://www.webjunction.org/events/webjunction/Marketing_Libraries_not-for-profits_learn_from_lots-of-profits.html

















Kris Abery
Continuing Education Coordinator
Connecticut State Library
231 Capitol Avenue
Hartford, CT 06106
Tele: 860.704.2206
Fax: 704.2228
Facebook: https://www.facebook.com/CTStateLibrary
Twitter: http://twitter.com/#!/LibraryofCT

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